Aamir Khan turns milkman for Tata Sky Ad

Mumbai: Known for experimenting with his on-screen looks, Bollywood actor Aamir Khan has donned milkman avatar in the latest Tata Sky commercial.

While last time round, Khan donned the role of a ventriloquist in Tata Sky’s TVC, this time he will be seen in a role of a milkman.

The film is about a situation where a customer of the milkman offers to pay only for the days he was in town.

The milkman?s point of view is explained in a humorous manner where he informs the customer how the cow is not aware of the vacation and hence gave milk every single day.

The milkman forcibly takes money from his customer even for the days he was on a holiday. The situation shown in the films draws a parallel between the (Direct-To-Home) DTH services companies and the milkman.

Conceptualized by Ogilvy & Mather, the core theme of the ad revolves around once-a-year Subscription Holiday service being offered by Tata Sky.

With this feature subscribers can discontinue their service while on vacation for a period of 15 days once every year. This results in a savings of 15 days subscription for the service.