Bombay Dyeing launches aroma bedsheets

Mumbai : Textile major Bombay Dyeing has launched a new collection of fragrant bed linen range -Aroma Rich-available in four variants (lavender, musk, jasmine and rose).

This luxurious soft cotton satin, high thread count bed linen is lightly fragranced with natural aroma that boosts relaxation and enhances sleep, claimed the company on Tuesday.

Commenting on the launch, P.G Makhija ? CEO, Textiles, said: ?We are delighted to launch the exclusive Aroma Rich collection of bed linen, which will not only enhance the ambience of your bed room, but the mild fragrance of the bed sheets will ensure pleasant and relaxed sleep after a long day of work.?

The aroma also helps to keep the bed linen fresh by preventing odour, wash after wash, said the company.