Kirloskarvadi (Maharashtra) : Kirloskar Brothers Limited (KBL), a leading global water management solution company, has launched a customer loyalty program at Kirloskarvadi town of Maharashtra?s Sangli district.
To commemorate the Centenary Year of Kirloskarvadi, KBL?s flagship plant and India?s 2nd oldest industrial township, KBL has launched a contest to locate two of the oldest operational Kirloskar industrial pumps.
Both the winners of the contest will not only be offered a free exchange of the old pumps with new ones but will also be felicitated at a grand centenary year celebration ceremony at the end of financial year 2010-11.
Alok Kirloskar, Head of Industry Sector Business, KBL, said, ?This initiative is a gesture for us to recognize and express our gratitude to those distinguished customers whose faith in us through this journey has made KBL a world leader in the water management sector.?
The oldest pump will be bestowed the honour of a royal seat at the Kirloskavadi heritage museum.